Resources
Blog & Insights
Perspectives on respondent quality, recruitment trends, transcription, and the future of market research.
Feb 9, 2026
Empathy in Qualitative Recruiting - Focus Forward
Empathy in Qualitative Recruiting Our clients and the brands that have entrusted them to find insights and ways to understand how their products and services exist and are perceived in the market are of…
Feb 8, 2026
When Do You Want Qualitative Data Instead of Quantitative Data? - Focus Forward
When Do You Want Qualitative Data Instead of Quantitative Data? You likely already know the difference between qualitative and quantitative research. Qualitative research records subjective/nonnormative…
Feb 5, 2026
What is Online Qualitative Recruitment? - Focus Forward
What is Online Qualitative Recruitment? Regardless of the industry you’re in, you need market research if you intend on growing your business. The success of any business depends on how it appeals to its…
Feb 2, 2026
What Can You Learn From Quantitative Data? - Focus Forward
What Can You Learn From Quantitative Data? There’s a qualitative and quantitative aspect to most research, especially when it comes to researching a population of people. Surveys, pools, experiments, and…
Feb 1, 2026
How is Market Research Beneficial for Startups? - Focus Forward
How is Market Research Beneficial for Startups? New businesses are created all the time. Of course, starting a new business isn’t easy, so they need all the help and resources they can get. If you have…
Jan 26, 2026
Primary vs. Secondary Research - Focus Forward
Primary vs. Secondary Research You likely already know that market research depends on data. Market researchers perform studies to collect vital data that businesses can use to make informed decisions.…
Jan 19, 2026
How to Increase Survey Response Rates - Focus Forward
How to Increase Survey Response Rates Surveys help businesses collect important information from their market. A lot of work goes into creating surveys to ensure that you’re obtaining the information…
Jan 15, 2026
Why You Need Professional Translation Services - Focus Forward
Why You Need Professional Translation Services Today, providing content in various languages is important for many businesses. Even if you don’t have an international market, people speak many languages…
Jan 6, 2026
Transcription Services for Focus Groups - Focus Forward
Transcription Services for Focus Groups Focus group transcription saves time, cost, and also provides exact quotes from the respondents. With the conversation moving fast in a large group, it can be…