Hello, 2021–Why Do We Celebrate New Year’s Eve?

Hello, 2021–Why Do We Celebrate New Year’s Eve?

After the year 2020 has turned out to be, many of us cannot wait to celebrate 2021 and a fresh start. But why do we celebrate New Year’s Eve anyway? Before you pull out your sound makers and confetti poppers, take a look at the history of celebrating New Year’s Eve....
Empathy in Qualitative Recruiting

Empathy in Qualitative Recruiting

Our clients and the brands that have entrusted them to find insights and ways to understand how their products and services exist and are perceived in the market are of great value to us. As qualitative recruiters though, we are truly a hub between many spokes. More...